If you’re an entrepreneur and you’ve ever thought, ‘I hate social media marketing with every fiber of my being’, then I wrote this just for you. Firstly, understand that every business doesn’t have to use… read more of this article
Social media marketing for introverts
If you’re anything like me, you find much of social media uncomfortable. Between the perfect aesthetic selfies on Instagram to this idea that we’re always supposed to be ‘on’, energized, and ready to interact every… read more of this article
About page copywriting (a system for writing about yourself)
Did you know the ‘About’ page is typically the 2nd most visited page on a website? That means you need to spend time and energy getting it right. Your ‘About’ page allows you to connect… read more of this article
The 5 types of crucial support every woman entrepreneur needs
When you began your business, you put all sorts of systems in place (I hope). A marketing system, production and admin systems, etc. But you probably didn’t create a support system. I don’t blame you…. read more of this article
A Framework for never running out of content ideas
To stay relevant, authors and online entrepreneurs need to create fresh, engaging content that stands out from the noise. But how do you keep coming up with ideas? Not just random ideas, but ones that… read more of this article
It takes a village to build a business
Let’s talk about a powerful concept that borrows from the African proverb ‘it takes a village to raise a child’. If you’re also a midlife woman entrepreneur and you’re ready for a mindset shift, this… read more of this article