Social Media for Social Change
You cannot ignore the challenges of social media marketing. If you’re a solo entrepreneur relying on social media marketing, understanding the challenges and solutions will help you save time and get better results from your marketing efforts. You want to run your businesses without running yourself into the ground. So, I’m sharing 11 common social …
I worship at the altar of deep focus. That’s a slight exaggeration, but it’s justified. Deep focus (on the short term and long term) has helped me prioritize myself and my dreams—and stick with them even when things get tough. I’m not referring to short bursts of work followed by checking your phone, social media, …
If you’re a solo entrepreneur, systems and processes in business will save you time and energy. They’ll also help you see flaws in the way you’re working. You have a life to live beyond your laptop. I want to help you do that, so I’m breaking down the steps to create systems for your business. …
If you’re anything like me, you find much of social media uncomfortable. Between the perfect aesthetic selfies on Instagram to this idea that we’re always supposed to be ‘on’, energized, and ready to interact every day with everyone. The social media algorithm is a hungry beast. Feeding it can feel draining. But here’s the thing, …
How do you build an online community? Wouldn’t it be nice to have a behind-the-scenes view of someone doing it? Well, now you can. I created a series of videos chronicling my progress as I built a community of midlife women entrepreneurs. Watch the video of Day 1 of my sharing about the process. The …
When you began your business, you put all sorts of systems in place (I hope). A marketing system, production and admin systems, etc. But you probably didn’t create a support system. I don’t blame you. Few people tell you how to do this. And it may just be the most important system of all. If …