Women entrepreneurs struggle to be seen and heard in business…and life. I’m going to share a few ideas for women entrepreneurs to build the confidence to be seen and heard in business. Let’s dig in…. read more of this article
Authentic marketing resources (to help you market yourself with integrity)
The popular approach to marketing is to create messages and sales pages that focus on overemphasizing your client’s and customer’s pain. I’m not about that life. There’s another way. Here are 9 authentic marketing resources to… read more of this article
Why most email list-building advice doesn’t work
Everywhere you turn, people emphasize that building a large email list is a fundamental part of selling online. But today I’m sharing why the common list-building advice you hear will never work for most of… read more of this article
What you should know about urgency marketing
Imagine… Scrolling around a website, you click on a link for a program. On the program sales page, you notice three things: Thing #1: There’s a taunting ticking timer in the right-hand corner counting down…. read more of this article
Ditch the funnel, build a marketing ecosystem instead
The funnel marketing model reigns supreme online. Most entrepreneurs have been convinced it’s the most effective strategy for launching and marketing to potential customers and clients. But is it the best and only way? What… read more of this article
How to use your fears to fuel your writing
My jaw clenched and my stomach filled with knots. It wasn’t the first time. That’s how I feel before every storytelling or poetry performance. Not sometimes. Every. Single. Time. Do you know what I do… read more of this article