You cannot ignore the challenges of social media marketing. If you’re a solo entrepreneur relying on social media marketing, understanding the challenges and solutions will help you save time and get better results from your… read more of this article
If you hate social media marketing but need it for business
If you’re an entrepreneur and you’ve ever thought, ‘I hate social media marketing with every fiber of my being’, then I wrote this just for you. Firstly, understand that every business doesn’t have to use… read more of this article
Social media marketing for introverts
If you’re anything like me, you find much of social media uncomfortable. Between the perfect aesthetic selfies on Instagram to this idea that we’re always supposed to be ‘on’, energized, and ready to interact every… read more of this article
About page copywriting (a system for writing about yourself)
Did you know the ‘About’ page is typically the 2nd most visited page on a website? That means you need to spend time and energy getting it right. Your ‘About’ page allows you to connect… read more of this article
A Framework for never running out of content ideas
To stay relevant, authors and online entrepreneurs need to create fresh, engaging content that stands out from the noise. But how do you keep coming up with ideas? Not just random ideas, but ones that… read more of this article
Authentic marketing resources (to help you market yourself with integrity)
The popular approach to marketing is to create messages and sales pages that focus on overemphasizing your client’s and customer’s pain. I’m not about that life. There’s another way. Here are 9 authentic marketing resources to… read more of this article